SKYY Digital Media Group Expands Global Business with Content Hub Operations in Mexico
Mexico Office to support SPORTTU’s partnerships with regional and global telecommunications and media companies
NEW YORK. NY, APRIL 20, 2017 — SKYY Digital Media Group (www.skyydmg.com), a media technology company with one of the world’s largest real-time content aggregation platforms, announced the expansion of its Latin American operations with the opening of a new office in Mexico, led by seasoned veteran Victor Vergara.
Mr. Vergara will serve as Chief Content Manager for SKYY DMG Latin America. He brings over 15 years of experience in digital content and product management throughout Mexico, Central America, South America and the United States. His experience working throughout the region has given him exceptional insight into consumers’ media consumption throughout Latin American markets.
SKYY DMG’s new office in Mexico will support SPORTTU’s growing partnerships, including the upcoming launch of the SPORTTU powered app to over 50 million customers of its global telecom and media partners operating within the Americas. The Mexico office will manage content for every country in Latin America. Additionally, this office will manage global soccer content, offering SPORTTU partners the most comprehensive soccer coverage in the world, delivering soccer content, scores, and stats from every continent.
“We are pleased to announce our expanded operations for the Latin American and global markets and that they will be led by a seasoned professional such as Mr. Vergara,” stated Juan Carlos Barrera, President of SKYY DMG. “This strategic expansion in Latin American provides sports fans the ability to follow their favorite sports, teams and athletes in their home countries, as well as European soccer and other sports from around the world. Our platform will deliver the most comprehensive sports fan experience in every region of Latin America while expanding our existing global platform.”
“Latin America provides a tremendous market for sports fans lacking digital access from their favorite sports globally. SPORTTU is precisely what these sports fans have been asking for,” stated Mr. Vergara. “Telcos and media companies are looking to provide personalized content experiences and the SPORTTU technology and platform delivers exactly that – providing a win-win for consumers and our business partners. I’m looking forward to providing our clients the tools to deliver these powerful content experiences to their subscribers.”
SPORTTU, SKYY DMG’s sports vertical, is the only truly global sports content fan solution, covering over 300+ sports across every continent in the world. Through partnerships with major telecommunications and media companies, SPORTTU and its media technology provides users with a personalized sports fan experience where they can receive content from sports, leagues, teams, events, athletes, clubs, and schools of their choosing.
About SKYY DIGITAL MEDIA GROUP, Inc.
SKYY Digital Media Group (SKYY DMG) is headquartered in New York City, with global offices in Brazil, Colombia, Mexico and India. SKYY DMG empowers businesses with the ability to create personalized and engaging digital content experiences for their customers. The company has created a groundbreaking content technology platform which aggregates and categorizes large amounts of content. SKYY DMG is uniquely positioned to help business partners capitalize on the convergence of the technology, media and telecommunications industries. For more information, please visit www.skyydmg.com.
SPORTTU is a subsidiary of SKYY Digital Media Group and builds the ultimate fan app (mobile and web) experience for telecommunications and media companies, sports teams and leagues, federations, universities, athletes and brands. SPORTTU partners have access to the SPORTTU global sports content engine and unique digital tools which create a comprehensive, customizable and personalized fan experience. For more information on SPORTTU, please visit corporate.sporttu.com
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